• Octanorm's stand at EuroShop housed the entire Octanorm Service Partner International (OSPI) network, so it had to be large to be able to accommodate all 150 members companies. Food and drink were served all day long, and the booth was always crowded. Octanorm manufactures aluminum extrusion systems whose products have been completely transformed by silicon edge graphics (SEG). Nearly all of the surfaces in the booth were of covered with SEG skins and Octanorm’s execution of this technology was near perfect. We're happy they looked so good, since we made our own stand using 120mm square extrusions rented from Inform Messebau, a nearby OSPI partner. http://www.octanorm.com http://www.inform-messebau.de
    Octanorm's stand at EuroShop housed the entire Octanorm Service Partner International (OSPI) network, so it had to be large to be able to accommodate all 150 members companies. Food and drink were served all day long, and the booth was always crowded. Octanorm manufactures aluminum extrusion systems whose products have been completely transformed by silicon edge graphics (SEG). Nearly all of the surfaces in the booth were of covered with SEG skins and Octanorm’s execution of this technology was near perfect. We're happy they looked so good, since we made our own stand using 120mm square extrusions rented from Inform Messebau, a nearby OSPI partner. http://www.octanorm.com http://www.inform-messebau.de
  • D’art is an exhibition design firm known for highly conceptual exhibits which invite participation by visitors. Since EuroShop happens only once every three years, every exhibit is new and D'art is no exception. This year’s exhibit was a massive structure made entirely of unfinished wood, which showed absolutely no fasteners and lent an air of mystery as to how it was constructed. http://www.d-art-design.de
    D’art is an exhibition design firm known for highly conceptual exhibits which invite participation by visitors. Since EuroShop happens only once every three years, every exhibit is new and D'art is no exception. This year’s exhibit was a massive structure made entirely of unfinished wood, which showed absolutely no fasteners and lent an air of mystery as to how it was constructed. http://www.d-art-design.de
  • Freddy Justen, one of the Principals at D’art, met Cindy at our first appearance at EuroShop in 2002, and they have remained friends ever since. Freddy explained the construction to us, and it makes the whole design possible, even reasonable- but we're keeping the secret... http://www.d-art-design.de
    Freddy Justen, one of the Principals at D’art, met Cindy at our first appearance at EuroShop in 2002, and they have remained friends ever since. Freddy explained the construction to us, and it makes the whole design possible, even reasonable- but we're keeping the secret... http://www.d-art-design.de
  • Once inside, visitors are met with a large central table piled high with thousands of small wooden blocks printed with words, with which people make stacked structures, and then knock them down. The title of the exhibit is UNDO, referring to the the iterative process of design in which doing and undoing are necessary to bring the design forward, never to perfection, but closer and closer to it. Good stuff. http://www.d-art-design.de
    Once inside, visitors are met with a large central table piled high with thousands of small wooden blocks printed with words, with which people make stacked structures, and then knock them down. The title of the exhibit is UNDO, referring to the the iterative process of design in which doing and undoing are necessary to bring the design forward, never to perfection, but closer and closer to it. Good stuff. http://www.d-art-design.de
  • Another interactive exhibit was by Holtmann, which invited passersby to peer into the “LOOKHOLE!”, where they can view some optical tricks. The secrets were revealed upon entering the exhibit, where the viewer can see how it was done. Holtmann got a lot of people to look into that peephole, and many stepped across the threshold. http://www.holtmann.de
    Another interactive exhibit was by Holtmann, which invited passersby to peer into the “LOOKHOLE!”, where they can view some optical tricks. The secrets were revealed upon entering the exhibit, where the viewer can see how it was done. Holtmann got a lot of people to look into that peephole, and many stepped across the threshold. http://www.holtmann.de
  • Procedes Chenel showed their wonderful fireproof paper products in a unique way, as a jungle canopy. http://www.chenel.com
    Procedes Chenel showed their wonderful fireproof paper products in a unique way, as a jungle canopy. http://www.chenel.com
  • Cindy sitting in a chair made from collected scraps of paper instead of the polystyrene beads of a beanbag chair- much more eco-conscious. http://www.chenel.com
    Cindy sitting in a chair made from collected scraps of paper instead of the polystyrene beads of a beanbag chair- much more eco-conscious. http://www.chenel.com
  • Visplay, a large shopfitting company, made the perimeter walls of their exhibit from clear plastic storage boxes stacked 20 feet high. Lighting makes it work. http://www.visplay.com
    Visplay, a large shopfitting company, made the perimeter walls of their exhibit from clear plastic storage boxes stacked 20 feet high. Lighting makes it work. http://www.visplay.com
  • Shopbuilder, Kunze, symbolized their care of customers by placing the meeting area of their exhibit in the palm of a large hand. http://www.kunze-ladenbau.de
    Shopbuilder, Kunze, symbolized their care of customers by placing the meeting area of their exhibit in the palm of a large hand. http://www.kunze-ladenbau.de
  • Umdasch Shopfitting’s large exhibit, like Octanorm’s, was a place for their many representatives and customers to meet, eat, and talk. http://www.umdasch-shopfitting.com
    Umdasch Shopfitting’s large exhibit, like Octanorm’s, was a place for their many representatives and customers to meet, eat, and talk. http://www.umdasch-shopfitting.com
  • They even provided a graffiti wall so visitors could share comments about the the stand and the show. http://www.umdasch-shopfitting.com
    They even provided a graffiti wall so visitors could share comments about the the stand and the show. http://www.umdasch-shopfitting.com
  • What is beauty? These dress forms send positive messages:
    What is beauty? These dress forms send positive messages: "Beauty is being the best possible version of yourself on the inside and out", “Style is way to say who you are without having to speak”, and “Style is a simple way of saying complicated things”. http://www.lmvlauingen.de
  • Lighting is so important that EuroShop devotes an entire hall to it. And nearly all lights shown this year are LEDs. This photo shows an amazing and exuberant display of rope lights. http://www.ilmex.com
    Lighting is so important that EuroShop devotes an entire hall to it. And nearly all lights shown this year are LEDs. This photo shows an amazing and exuberant display of rope lights. http://www.ilmex.com
  • Here we see that lighting walls internally has been nearly perfected, thanks to LEDs and silicon edge graphics. http://www.litelicht.de
    Here we see that lighting walls internally has been nearly perfected, thanks to LEDs and silicon edge graphics. http://www.litelicht.de
  • Here is an eye-catching lighting effect - the lines of blue light diminish in size from bottom to top. The effect was made by projecting a single beam of light upward so as to catch just the edge of the wall slats. http://www.osram.com
    Here is an eye-catching lighting effect - the lines of blue light diminish in size from bottom to top. The effect was made by projecting a single beam of light upward so as to catch just the edge of the wall slats. http://www.osram.com
  • Another example of lighting that really works: As you approach, the exterior of the booth is unlit, except for the company logo, but the dramatically lit photo entices you inside. http://www.rdleuchten.ch
    Another example of lighting that really works: As you approach, the exterior of the booth is unlit, except for the company logo, but the dramatically lit photo entices you inside. http://www.rdleuchten.ch
  • Floodlit from above with additional ceiling lights, the space is comfortable and inviting. http://www.rdleuchten.ch
    Floodlit from above with additional ceiling lights, the space is comfortable and inviting. http://www.rdleuchten.ch