Exhibitor 2013
What is the take-away from all this?
Cindy says, "More than anything, you need something to get people to come in. I think it's all about hospitality. Those are the booths that work. And you've got to have something for visitors to do. You can't just talk about what you do. When we had baby MoonRays in our booth, we had so many people in our booth I thought we would never get rid of them. People came in to play with them, and they actually sat down and talked with us."
Here is Featherlite. This is a 20 x 20, with lots of smaller vignettes inside. It's clear that fabric has killed the panel business.
Back when the Strip was new, Fremont Street was the old, uncool part of Vegas. No more! This barrel-vault canopy provides partial shade by day. By night it explodes into a raucous music and light show, with a giant street party that would be impossible anywhere on the Strip. There's even a zipline down the middle of the street!